Vegan eCommerce


Organic fruits and vegetables, organic products, vegetarian alternatives and carefully selected healthy organic products, made by responsible people. GoVeggie is the online store for a healthy lifestyle.


The website was working hard, errors and problems were the order of the day. There were often certain customers who did not complete their purchases because it was difficult for them. After a few consultations, I decided to create a completely new website, with improved functionality, fast, intuitive and optimized for a better user experience.

Website design

We created a simple design, very intuitive and airy.


The basis of the website was woocommerce and for the new website we decided to continue using this CMS. We created a new website, with a theme developed internally especially for GoVeggie. We have developed our own modules to improve and add new features. In the end we automatically transferred all products, order data and customers. In addition to the usual functionalities of an online store, we also developed some dedicated to customer needs.

Special functionalities:

  • Variable automatic transport costs
    The shipping cost varies depending on the type of products added to the cart and the place of shipment. Everything is automated.
  • Products that can be delivered only in certain localities
    There are certain products that can only be delivered in Bucharest, and if a customer reaches the page of such a product and ignores this information, in the checkout if he chooses a delivery location other than Bucharest, he cannot complete the order.
  • Google shopping implementation
    We’ve created a custom product feed that updates automatically automatically, and we’ve synced products to Google Shopping (Google Merchant Center)
  • Automatic logo change
    Depending on the product category the customer is in, a custom logo with the category-specific theme will be displayed.

In developing this project we used technologies such as:

Google Analytics
Let's Encrypt
let’s work toghether
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